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| The Client |
STARWOOD Hotel and Resorts Worldwide Inc |
| The Target Audience |
10,000 subscribers in GCC countries.
- Bahrain - 1000
- Kuwait - 500
- Oman - 1000
- Qatar - 500
- Saudi Arabia - 2000
- UAE - 5000
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| The Objective |
A survey to obtain opinions from prospective customers on the launch of an interactive on-line restaurant reservations system. |
| The Results |
More than 1100 people responded to the survey in 5 days after launching the campaign through Middle East Post Box. |
| Client Statement |
"The enormous success of the on-line survey exceeded our expectations. The positive responses from the Customers confirmed our creative idea to provide guests with an innovative inter-active one-stop-shop Food & Beverage application. The results generated via "MiddleEastPostBox.com" are driving a faster implementation of the project."
Servee Palmans
Area Director Six Sigma GCC & Pakistan
Starwood Hotels & Resorts |
| The Creative |
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| Banner Campaign |
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| The above banner was advertised on the following sites:
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